Panasonic has taken a first step in this direction with the new Lumix. The other manufacturers? They're either still at the starting blocks or completely ignoring the topic. As if how an image is supposed to look isn't relevant.
But I just couldn't let it go. I mean, we're living in 2025 — why do I still have to guess what my final images will look like during a shoot? Of course, I can imagine it after all these years. But sometimes you want to be able to show clients or models directly: "This is how it will look."
And then I had that moment: The iPhone can do almost anything. There are apps that transform it into a professional film camera. Filmmakers shoot entire movies with it. And if that's the case — and LUTs originally come from the film world — then logically there must be an app that can do exactly what I'm looking for.
One quick search later:
I downloaded it without high expectations. Then I transferred my five custom developments, my SB LUTs, to my phone via iCloud. Imported them into the app and… voilà! There it was, the solution I had been searching for so long. Live preview with my own looks, directly while photographing or filming.
Isn't that crazy? All this time, the solution was already in our pockets.
Of course, the iPhone isn't a full-frame camera. The image quality, the depth of field, all of that can't compare with my regular equipment. But as a preview tool? As a quick way to communicate a vision? Priceless.
For me, this little discovery is a revolution. Another step toward complete creative control. And if you ask me: It's about time.